On Record

GUIDE

LinkedIn for job seekers: posting for the people who hire

Posting while you look for work is worth it if the posts are aimed at the person who can hire you, not at your peers.

Write for the hiring manager, not the crowd

Posts that impress people in your field are not always the posts that make a hiring manager think “we should talk to them”. Before you write, name the role and the kind of company you want. Then ask what that manager is worried about, and write about the times you dealt with exactly that.

Show the work, not the adjectives

“Results-driven leader” tells a reader nothing. “We cut onboarding from six weeks to three, and here is the one change that did most of it” tells them how you think and what you can do. Use real numbers when you have them, and only the ones you can stand behind in an interview, because you will be asked.

Don't post about job hunting every time

One clear post saying what you are looking for is useful. After that, the posts that work are about the work: problems you solved, decisions you made, what you learned. They are what a hiring manager reads when they look you up.

Keep it steady

A post a week for two months does more than ten posts in one week and then silence. When someone looks you up after an application, they should find a recent, consistent record of how you think.

How On Record helps

Tell On Record you are job hunting, with the role and the companies you want, and it aims your pillars at the people who can hire you rather than your peers. It interviews you for the stories, drafts from your own words, and you approve every post. See also how to choose content pillars.

Start with the interview

On Record interviews you about your own work, learns how you talk, and drafts posts from what you said. The first interview is free and needs no card.

Start free
LinkedIn for job seekers: posting for the people who hire — On Record